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In-Store Visual Merchandising: 3M™ VAS Planogram Heat Map

Ensure Your Design's Not Lost in a Sea of Sameness

Ensure Your Design's Not Lost in a Sea of Sameness

Consumers should notice products across your shelf set - not just in one area. Make sure your visual merchandising is as impactful as possible with the VAS - a web-based scanning tool that digitally evaluates the visual impact of design and rapidly displays a planogram heat map to help inform an optimal shelf design.

VAS helps ensure your high-value products are placed correctly to elicit a consumer's attention in the crucial first few moments of sight. VAS also aids in better understanding of the consumer path to purchase and informs the best possible product mix for maximum noticeability. Don't let your product be ignored! Get seen with VAS.

VAS offers:
  • Convenient, mobile system for on-site planogram heat map insight
  • Verification of visibility of key messaging
  • A fast, low cost alternative to eye tracking
  • Comparison of multiple design options rapidly
  • Near instant consumer insight at your fingertips

Contact us to learn more about VAS and In-Store Visual Merchandising.

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