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Signage

3M solutions for signage cover a range of film and printing technologies that aim to wow and inspire. From retro-reflective and photo luminescent to translucent, opaque and metallic; our range of special effects make sure brands are attracting the right kind of attention.

Bottom Photo One.jpg Alior Bank successfully enters Polish market

In 2008 new company Alior Bank entered the Polish banking industry. An effective and integrated marketing and visual communication campaign contributed to a huge success for the new brand.


Bottom Photo One Colseguros Insurance of Colombia rebrand with 3M solutions to Allianz

Colseguros has a long history in Colombia since its founding 130 years ago. More recently, in 1999, the well known regional insurance company began a collaboration with the German global brand, ‘Allianz’, culminating in the 2013 decision to rebrand completely to the Allianz name from ‘Colseguros a Allianz’ with a stronger retail focus.


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Al Maha launch new station identity across Oman with 3M specified materials

Al Maha is a leading company in Oman, expanding rapidly since privatisation in 2004. Currently it has the largest petrol service station network in the country. In 2009, Al Maha commenced a review of its brand strategy in light of increasing competition. Working with Circle, a leading branding consultancy, 3M Brand solutions were tested and specified for the new retail identity programme.

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Baumax choose 3M Scotchcal translucent for large backlit signs in Bulgaria.

Baumax, the Austrian building materials hypermarket group has worked closely with 3M in Bulgaria on internally illuminated signage solutions to significantly raise brand awareness.


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Banco Caja Social and Banco Colmena unify their brand with total brand implementation solution from 3M, to become the 4th biggest bank in Colombia.

Two Columbian banks in the same financial group, decided to unify their separate brands under the most well known, Banco Caja, then to change the brand identity across their retail branch network of over 400 sites and 1200 ATM’s, tasking 3M with the project management and implementation of the new image.

Bottom Photo One Banco de Bogotá introduces new young and fresh brand image in Colombia.

Banco de Bogota, the second largest bank in Colombia had maintained the same image for almost 25 years without change. Their approaching centenary anniversary, as one of the oldest banks in the country, convinced them to undertake an update.


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Banco Espiritu Santo specifies 3M brand solutions for their identity signage to promote their brand 24/7.

BES Group of Portugal, with bank branches across the world from south america and africa to western Europe, have had a long and successful relationship with 3M in Lisbon using high performance 3M Scotchcal translucent graphic films and 3M Panaflex 945 series flexible substrate.


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General Motors in South Korea change Daewoo Dealer identity to Chevrolet with 3M Dual Color solution.

GM Daewoo, the American/Korean Automotive joint venture with a network of dealerships across the country, decided to change the brand identity to GM Chevrolet and engaged American global architectural practice, Gensler in Seoul to develop the design and engineering concept through to installation using 3M material solutions for the signage effects.

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Re-branding of national betting company, Danske Spil in Denmark

Danish betting company, Danske Spil, decided to re-brand their company



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Emirates NBD rebrand their sign identity with 3M solutions following a merger of their respective banks in Dubai.

Emirates Bank and National Bank of Dubai recently merged their financial operations in the United Arab Emirates leading to a decision to develop a fresh new visual identity with 3M brand solutions.


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Ford and Mazda adopt new dealer identities in South Africa with 3M Brand Solutions.

Ford and Mazda in South Africa, working with both 3M and African Brand Implementation Consultancy, Identity, in Johannesburg, launch a new dealer signage identity using 3M™ Brand Solutions.


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GS Caltex switch to better quality 3M material solution for their canopy sign identity in South Korea.

GS Caltex needed to seek a new material specification for its long term retail sign identity due to fading and other issues. Working with 3M South Korea and their fabricator partners, a higher quality 3M specification has been rolled out across the national network of 240 service stations.

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Hero Electric rebrand across India with inventive signage identity using 3M Brand solutions

Hero Electric, the Indian Automotive Manufacturer, has rebranded its pan-Indian network of Dealer sites with a fresh corporate identity designed by Ray and Keshvan Design and specifying a range of 3M quality warranted material solutions.


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HSBC brand communication at airports

HSBC, one of the world’s most well-known brands, have recently extended their high profile program of branding and advertising at airports with a range of new signage, advertising and powerful graphic images targeting business air travelers.

Bottom Photo One KASB Group undertake rebranding exercise in home market of Pakistan with 24 hour visual identity across commercial network using translucent and diffuse sign materials from 3M Brand solutions.

KASB Group, a leading Pakistani bank with over fifty years of experience, have rebranded all aspects of their visual identity across their network of retail branches and offices using warranted durable and lasting translucent and diffuse films and signface materials from 3M.


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Millenium BCP Bank identity refresh focuses on strongly enforced specification control and audit surveys all managed through 3M Portugal.

Millenium BCP in both Portugal and Poland has been specifying 3M Brand solutions for its sign identity for several years, but only recently has needed to ask 3M to support its drive for improved visual consistency and quality to elevate its identity and ensure the correct materials are used by approved signmakers.


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New corporate image at MOL, the Hungarian Oil & Gas Company

Two years ago the oil company decided to change their image. Their agency designed a new look including a special colour need for the petrol stations. 3M was able to take this challenge and the customized colours were produced.


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Mahindra Retail’s brand identity ‘Mom and Me’, is enhanced to improve consumer visual impact through 3M India Brand Services

Mahindra Retail Private Ltd of India, a successful fashion clothing retailer wanted to change its current retail signage for brand “Mom & Me”, in both standalone store and mall environments, owing to concerns over consumer visibility of the logo by day and at night. Using the new 3M™ Visual Attention Service and working directly with the 3M Brand Services team in Bangalore, visual scientific methodology was employed to find low cost and simple solutions.


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KT Corporation launch new ‘Olleh’ brand retail app stores with fascia signage specifying 3M Brand solutions.

KT Corporation, formerly Korea Telecom, the primary fixed and mobile telephony brand serving the South Korea market since 1981, has launched its new ‘Olleh’ brand selling app’s for its new smart phone telecom subscribers. The new sign identity for these stores uses specified material solutions from 3M on the Fascia signage.


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Ratnakar Bank of India appoint 3M Brand Owner Services to manage both visual identity and in-branch promotional communications.

Ratanakar Bank, operating out of Mumbai, in India, and with an extensive retail branch and ATM banking network, decided to review their exterior visual identity with fresh ’24 hour’ signage, and, at the same time, to embark on a strong in-branch communication programme covering a wide range of services offered. To deliver this project, across their network, the Bank selected the 3M Brand Owner Services team in Bangalore.


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SK Petroleum choose 3M Specification on Service Station Network rebrand across South Korea.

SK Petroleum, the Oil and Gas Company, operating out of Seoul in South Korea decided in late 2010 to review and update their brand identity across their network of over 2,500 service stations working with a detailed and defined material specification from 3M.

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Retail Visual Identity (RVI) program at Shell International Petroleum

When Shell decided to review and update their successful ”Retail Visual Image” during 2006, they wanted to improve both the design and reduce the build and maintenance costs per service Station forecourt.


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Sahel Petroleum works closely with 3M Saudi-Arabia to launch new visual identity.

Sahel Petroleum has rebranded its service station network across Saudi Arabia, working closely with Circle design in London and 3M in Saudi Arabia to specify a range of warranted, quality materials able to withstand the harsh desert climate.

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Corporate branded signs with the Telefónica’s logo in Spain

Telefónica is a leading private company in the global telecommunications market, with headquarters in Spain. Recently, Telefonica Group has built the District C site, the new Telefónica’s central headquarters.


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X5 Retail create dramatic new sign identity with 3M special effect solutions

X5 Retail Group’s chain of Russian supermarkets ‘Perekrestok’ have undertaken a major rebranding programme using special sign effect materials from 3M, to increase the visibility of their sign identity by both day and by night and helping to differentiate them from their competitors.